Mayor Annise Parker today announced the Houston Public Library’s (HPL) MY Link Library Card Sign-Up Campaign. The Campaign begins today and continues through the next year, inviting Houstonians to renew their existing Library Card accounts or sign up for a new account. Parker was joined by HPL Director Dr. Rhea Brown Lawson and Winell Herron, H-E-B Group Vice-President, Public Affairs, Diversity and Environmental Affairs, in unveiling the MY Link Library Card, powered by H-E-B. The Campaign goal is to convert all existing Cardholders to the new MY Link Library Card and to increase total Cardholders to 1,000,000 children, teens, and adults.
“A library card is your link to the rest of the world and every child should have one,” said Mayor Parker. “With the start of the new school year, I know students will have major projects and daily assignments to complete. Whether you have research to conduct for a term paper or simply want to delve into the latest bestseller, the Houston Public Library is the place to find it.”
H-E-B will provide funding to support this innovative way to capitalize on the vast resources of the library and ensure production of the one million cards.
“H-E-B has always held literacy and education close to the heart of its business and is proud to partner with the Houston Public Library to empower all Houstonians with free access to unprecedented opportunities for life-long learning and connecting,” said Winell Herron, H-E-B Group Vice-President, Public Affairs, Diversity and Environmental Affairs. “MY LINK could easily be the vehicle to your next adventure, discovery, homework assignment or job offer.”
“The MY Link Library Card links you to more than six million books, e-books and audiobooks, CDs and DVDs, magazines, databases, and downloadable and streaming media, all for free,” said Dr. Rhea Brown Lawson, Houston Public Library director. “Thanks to the generosity and great support provided by our partner, H-E-B, we will be able to get a new MY Link Library Card into the hands of every student and thousands of Houstonians of all ages. We invite the community to join us at one of the My Link events to enjoy the festivities. Everyone who registers for a new card at the events on September 13th or 17th will be entered into a raffle to win an iPad mini! As an added incentive, fines under $25.00 on overdue books will be forgiven from September 10- September 26! I have MY Link. Do you have yours?”
In an effort to get the MY Link Library Card into the hands of as many Houstonians as possible, HPL will waive fines under $25.00 for customers who register for a new MY Link Library Card from Wednesday, September 10th through Friday, September 26th, 2014. Amnesty will apply to all accounts that are not already in the collection process. Accruing fines for overdue items returned during the amnesty period will also be waived. This is HPL’s first full amnesty since 1978.
Benefits of the MY Link Library Card
The Houston Public Library Card, also known as the MY Link Library Card, has several benefits that will link you to the different Worlds of information that you like and to the things you love. From streaming music and movies, to e-books and audio books, access to more than 130 databases and resources on countless subjects that you can use to build, create or learn anything you want. MY Link opens those information doors to you. Not to mention access to other library collections from across the nation; all free and all for you.
Access to more than 6 million books, ebooks, DVDs, magazines and research materials that make up the HPL collection;
Access to more than 130 electronic resources which include streaming music, video, images, audiobooks and countless other subject-based websites and databases;
Access to the books and materials at other libraries, nationally and internationally through our Interlibrary Loan program;
Free Wi-Fi and computer access at all HPL locations; and,
Laptop and tablet checkout.
The best benefit to MY Link is that it connects you to a community of people who can simplify your information needs to get you the answers you want, simply and easily. HPL staff is available at more than 40 locations throughout Houston and online.
So, whether you are young, the young at heart, a hip-hop head, a rocket scientist, an artist or skater, a cook, singer or student, MY Link fits YOU.
I Have MY Link. Do YOU Have Yours?
Campaign Kickoff and Festivities
Sign up for a MY Link Library Card at any of these fun festivities for a chance to win an iPad Mini!
All HPL customers who register for a new MY Link Library Card during the Card Campaign launch festivities on September 13th, or during the City Hall Farmers Market (held on the Central Library Plaza) on September 17th,will be entered into a drawing to win one of five iPad Minis (see below for event details). Winners will be notified the week of September 22nd and will be invited to join HPL as a special guest at the Houston LibroFEST on Saturday, September 27th.
MY Link Library Card
Celebrating MY Link to the World
Saturday, September 13, 2014 | 11 AM – 3 PM
H-E-B Montrose Market | 1701 W. Alabama St., Houston, TX 77098
Activities including storytelling, face painting, yoga, 3-D printing demonstrations, local food trucks, music, art, and, of course, a chance for you to sign up for your MY Link Library Card.
HPL Location Celebrations
Saturday, September 13, 2014 | 1 PM – 4 PM
Visit an HPL location near you between 1 PM – 4 PM to sign up for a new MY Link Library Card and receive a celebratory cookie and, for your little ones, balloons (while supplies last)! Visit www.houstonlibrary.org/mylink for a list of scheduled activities and events.
City Hall Farmers Market
Wednesday, September 17, 2014 | 11 AM – 1:30 PM
Houston Public Library – Central Library | 500 McKinney St., Houston, TX 77002
The fun continues with the opening day of the fall season of the City Hall Farmers Market. Join HPL on the Central Library Plaza and visit local vendors, food trucks, and more Library Card Campaign activities.
About the Houston Public Library
The Houston Public Library (HPL) operates 35 neighborhood libraries, four HPL Express Libraries, a Central Library, the Houston Metropolitan Research Center, the Clayton Library Center for Genealogical Research, The African American Library at the Gregory School, and the Parent Resource Library located in the Children’s Museum of Houston. Serving more than seven million customers per year in person and online, HPL is committed to excellent customer service and equitable access to information and programs by providing library customers with free use of a diverse collection of printed materials and electronic resources, Internet, laptop and computer use, and a variety of database and reference resources with live assistance online 24/7.
For further information, visit the Houston Public Library at www.houstonlibrary.org or call 832-393-1313.
H-E-B, with sales of more than $20 billion, operates more than 350 stores in Texas and Mexico. Known for its innovation and community service, H-E-B celebrated its 105 anniversary in 2010. Recognized for its fresh food, quality products, convenient services, and a commitment to environmental responsibility and sustainability, H-E-B strives to provide the best customer experience at everyday low prices. Based in San Antonio, H-E-B employs more than 80,000 Partners and serves millions of customers in more than 150 communities. For more information, visit www.heb.com.