The Harris County Office of Homeland Security & Emergency Management (HCOHSEM) in partnership with Clear Channel Outdoor has started its digital countdown to the 2014 hurricane season via digital billboards.
These public service announcements are part of HCOHSEM’s annual preparedness campaign urging residents to get ready for the upcoming hurricane season which starts on June 1st.
“It’s never too early to prepare,” said Harris County Judge Ed Emmett. “Thanks to this digital technology we can remind residents that hurricane season is around the corner and the time to get ready is now.”
Harris County is part of the Gulf Coast Emergency Communications Network that formed in 2012. The public-private partnership allows emergency managers access to Clear Channel digital billboards during emergencies.
“Our billboards reach millions of motorists that live or work in and around Harris County,” said Clear Channel Outdoor Vice President of Public Affairs Lee Vela. “And we’re happy to provide this service at no cost.”
The Emergency Management Association of Texas recognized Clear Channel Outdoor with the 2013 Community Service Award for keeping the community informed during disasters.
Emergency officials can use the high-tech billboards to communicate targeted messages for weather warnings, evacuations, shelter locations and road detours.
This year, a total of 6 digital billboards will display the actual countdown to the start of hurricane season. In addition, 5 traditional billboards will also go up in and around Harris County. Click here for an image of the digital billboards.
Planning ahead can help you protect yourself, your family, and your property before disaster strikes. Get hurricane preparedness tips and sign up for emergency alerts for Harris County at www.readyharris.org.